Onit had another successful exhibit at Legaltech New York this year. In advance of the show, we managed to secure a number of prospect, investor and partner meetings; all of which kept us busy as bees at our booth in the Cyber Café on the 3rd floor of the Hilton. We also had a sleek Ducati motorcycle at the booth to validate our “theme” this year – Take control of your destination. By the way, the bike itself was a big draw at the show and received a lot of attention.
Among all the excitement there, we co-presented an emerging technology session with Jaguar Land Rover (JLR). The session was Innovation in the Legal Department: A Case Study in People, Process and Technology at Jaguar Land Rover, and was presented by Onit’s Cole Morgan and JLR’s U.S. General Counsel Anna-Lisa Corrales. They discussed JLR’s partnership with Onit, and how we drove change in the legal department with process efficiencies and technology to better manage legal operations and legal spend. Attendance at the session was beyond our expectations – more than 200 people!
Eric M. Elfman, CEO and founder of Onit, also was featured in an interview with Interviews with Innovators. Eric revealed how Onit is more than just a successful “niche” brand, but a smaller SaaS company with a huge impact. For example, he underscores the fact that Onit’s more user-friendly and “natural” environment is appreciated by everyone who’s familiar with social media – which includes almost everyone!
To view his session on Interviews with Innovators, click here.